I help people understand Ireland's coastal ecosystems
18 years documenting salt marshes, migratory birds, and creating accessible nature experiences for everyone.
How it started at Tramore Backstrand
It's 2006. I'm a third-year student at University College Cork, assigned to a field research placement at the Tramore Backstrand. Honestly, I didn't know what to expect — just another university project, I thought. Then I stepped out onto that dune boardwalk on a February morning and everything changed.
The place was alive. Curlews calling across the salt meadow, dunlin and turnstone working the mudflats, a light wind carrying the smell of seaweed and salt. I spent six weeks there documenting migratory patterns, and by the end I knew this was what I wanted to do with my life. Not the data collection itself — though that matters — but the deeper work of understanding these fragile spaces and helping people see why they matter.
Two decades later, I've worked with the Irish Wildlife Trust, consulted for Waterford County Council, published research, and trained volunteers. But that original feeling hasn't changed. Every time I walk a boardwalk or sit in a bird hide, I'm thinking about how to help the next person — especially older visitors or anyone with mobility challenges — experience what I experienced that February morning.
At emuby Ltd, I get to combine field knowledge with clear writing. It's about taking what I've learned in marshes and hides and translating it into something that inspires people to visit, to pay attention, and ultimately to care about protecting these ecosystems.
Core areas of expertise
Decades of fieldwork across Ireland's most important coastal habitats
Salt Marsh Ecology
I've spent thousands of hours monitoring salt meadows along the Waterford coast. I understand soil chemistry, plant succession, and how these habitats respond to climate change and tidal patterns.
Ornithology & Bird Monitoring
Tracking migratory patterns, identifying species, understanding habitat requirements. I've documented rare sightings and helped establish monitoring protocols for Dungarvan Bay.
Accessible Nature Design
Boardwalks and bird hides should welcome everyone — mobility-restricted visitors, pensioners, families with young children. I design experiences that don't compromise on accessibility or scientific value.
Environmental Communication
Writing that bridges the gap between scientific research and public understanding. I believe conservation happens when people actually understand what's at stake.
Coastal Habitat Management
I've worked with local authorities on restoration projects, invasive species removal, and long-term monitoring. I understand the practical side of conservation work.
Education & Training
I've trained volunteers, guided students, and developed educational programs. Making complex ecology accessible without dumbing it down — that's the goal.
Education & professional history
MSc Wetland Ecology
University College Cork. Thesis focused on salt marsh plant communities and their response to tidal variation in Dungarvan Bay.
Field Researcher, Irish Wildlife Trust
Conducted long-term monitoring of coastal wetlands across five counties. Established bird count protocols and led habitat restoration initiatives.
Senior Environmental Consultant, Waterford County Council
Managed environmental impact assessments, advised on coastal conservation policy, and coordinated public engagement programs for nature reserves.
Senior Environmental Writer & Specialist, emuby Ltd
Combine field expertise with clear, accessible writing. Create content about coastal conservation, develop educational resources, and contribute to conservation policy discussions.
What I believe about conservation
Evidence first, always
I don't make claims without data. Every conservation argument I make is backed by field observations, scientific literature, and years of monitoring. Emotion matters, but facts are what change policy.
Access isn't optional
You can't protect what people don't understand. And people won't understand if they can't visit. That's why I'm obsessed with making boardwalks, hides, and trails welcoming for older adults and anyone with mobility challenges.
Local knowledge matters
I work with farmers, fishermen, and long-time residents who understand these coastal systems in ways academic research alone can't capture. The best conservation happens when you listen to people who live with these ecosystems.
Small actions compound
You don't need massive funding or legislative overhauls to make a difference. Volunteer monitoring, invasive species removal, thoughtful site management — these things add up and create momentum for bigger changes.
Recent articles and guides
Practical guides and research-backed insights about coastal conservation
Getting Started at Tramore Backstrand
First-time visitor guide covering best times to visit, what to bring, and what you're likely to see across seasons. Plus practical tips for making the most of the boardwalk experience.
Read article →Bird Watching Guide for the Hide
Species identification guide focused on common visitors to Tramore's bird hide. Learn calls, behaviors, and seasonal patterns. Includes beginner-friendly tips for improving your spotting skills.
Read article →Understanding Salt Meadow Ecosystems
Deep dive into how salt marshes function — soil chemistry, plant adaptations, tidal influences. Why these spaces are critical for birds, fish, and coastal protection. For curious visitors wanting the science.
Read article →Accessibility & Comfort for Pensioners
Everything older visitors need to know about visiting Tramore Backstrand comfortably. Boardwalk conditions, rest areas, weather considerations, and how to enjoy the experience at your own pace.
Read article →Let's talk about coastal conservation
Whether you're planning a visit, have research questions, or want to discuss conservation initiatives — I'm happy to help.